Higher Education Consulting & Freelance Services

We are unquestionably in an unprecedented era in enrollment management and university administration. And while there is uncertainty about the immediate trajectory for international education, the long-feared domestic demographic cliff and the COVID-19 pandemic taught us all the importance of building risk-mitigation actions into our institution's long-term strategic plans.

And this is where I can support you. Candidly, there is no part of the international admissions, recruitment, and enrollment process that I have not managed in some capacity throughout my career.

I have:

Been a globe trotting road warrior across all major source markets
Overseen high-volume application review and financial aid (both merit and need-based) awarding processes
Managed and trained staff both on a home campus and overseas, and built international student ambassador programs
Researched and written both short and long term, data-informed strategic plans
Managed all aspects of communications & marketing, including writing email comms streams, developing print publications, and producing blog and video content
Been a DSO and issued I-20s
Supported faculty traveling abroad and local alumni who wanted to participate in recruitment activities globally
Developed partnerships with scholarship organizations and vendor partners
Managed NCAA international athlete admissions
Planned multi-institution international recruitment tours
And much more!

I have seen and done it all.

My experience is grounded in a wide range of institutional types and admissions models - I have worked at large publics with robust, complex operations, selective liberal arts colleges where I was a one-person shop, and a well-resourced, private R1 comprehensive research university.

Nothing is more important in times like these than making sure your budgetary investments are data-informed,, grounded in best practice, and balanced between the needs of the coming cycle and the long-term sustainability of your operation.

International Enrollment Management Planning & Budget

Whether you're starting your international enrollment plan from scratch, or need an audit to evaluate the most efficient use of your limited budget dollars during a time of rapid change and uncertainty in the sector, I can help you ensure your resources are being deployed effectively to make maximum impact, and your data reporting is set up to make strong, evidence-based decisions for future planning.

Staff Training

Have new team members that need a 101 on international recruitment travel, application review, and/ or credentials evaluation?

My 15+ years of experience training staff and managing international review processes for a wide range of institutional models can give you and your team confidence in your standards and your process.

Marketing & Communications

International students and their families have varying level of needs and expectations when it comes to your comms streams, digital engagement strategies, and marketing collateral.

I can support your creative team with developing culturally appropriate, regionally segmented messaging and multimedia content for your prospective student, parent, and counselor audiences.

Freelance Project Management

Do you need additional human resource to develop and implement a new initiative, support application review, or other tasks you don't have enough full-time support to manage?

I would be happy to support you and your team in creating and executing on your timeline, or support you filling an administrative role on an interim basis.

Career Services

Top employers says that most college grads are missing the story telling ability that make them compelling job candidates.

I can support your institution by coaching your students to craft a strong resume/ CV, write compelling cover letters (without the tell-tale AI formatting), and prepare them with the "soft skills" needed to interview well. For students looking for leadership development, I also run workshops on the fundamental best practices of team building and management.

Something Real

An antidote to the Artificial

Higher Education Consulting & Freelance Services

Contact me:

Something Real LLC

Fishers, Indiana

USA